A life threatening health scare prompted one founder to change her life.

​

In re-connecting with her child through play, she realized mundane care tasks could be transformed fun fuelled memory making moments.

​

Research highlighted daily activities for maximum positive impact. We decided to shake up, quite literally, children’s bathing and skincare

​

But there needed to be a product that truly delivered the uplifting multi-sensorial experience; textures that delight the senses, fragrances that spark joy and play based routines that foster independence, build positive connection and create joyful experiences for everyone.

​

And of course we ensured best in class skin kind ingredients through collaboration with award winning scientists creating a bespoke formulation with a unique complex to deliver magic in children’s skincare.

​

Not only do our products incorporate active natural ingredients - they are both value for money and planet friendly.

​

We believe that laughter connects. We are passionate about creating opportunities for children to laugh, make happy memories and have positive connections with everyone.

​

We established The Laughter Connection Ltd and Laff Lab is our first brand.

 

 

What’s not to love, and laugh about?